Compliance & Regulation News - Marketing Tech News https://www.marketingtechnews.net/categories/data-measurement/compliance-regulation/ Digital Marketing News: customer experience, social, mobile marketing Mon, 30 Mar 2026 11:25:56 +0000 en-GB hourly 1 https://wordpress.org/?v=7.0 https://www.marketingtechnews.net/wp-content/uploads/2020/09/marketing-icon-60x60.png Compliance & Regulation News - Marketing Tech News https://www.marketingtechnews.net/categories/data-measurement/compliance-regulation/ 32 32 Container security now central to government martech stacks https://www.marketingtechnews.net/news/container-security-now-central-to-government-martech-stacks/ Mon, 30 Mar 2026 11:25:54 +0000 https://www.marketingtechnews.net/?p=117894 As digital services expand in the public sector, container security for government infrastructure, including approaches supported by Minimus, is becoming harder to separate from the systems that support communication, content and citizen engagement. What used to sit quietly in the background, things like hosting environments and deployment pipelines, is now part of the conversation. Government […]

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]]> Zeta brings generative AI deeper into marketing operations with OpenAI https://www.marketingtechnews.net/news/zeta-brings-generative-ai-deeper-into-marketing-operations-with-openai/ Thu, 08 Jan 2026 11:00:00 +0000 https://www.marketingtechnews.net/?p=115344 The jump in Zeta Global’s share price after its OpenAI partnership speaks of where AI-driven marketing technology is headed. Investors responded to Zeta pushing its platform beyond reporting and orchestration tools toward something closer to an operating layer for marketing decisions. At the centre of its shift is Athena, Zeta’s AI agent, which the company […]

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]]> Australia moves to restrict social media access for children https://www.marketingtechnews.net/news/australia-moves-to-restrict-social-media-access-for-children/ Wed, 05 Nov 2025 07:00:00 +0000 https://www.marketingtechnews.net/?p=115076 Australia will soon block children under 16 from using most major social media sites, and the ban now includes Reddit and the live-streaming platform Kick. As reported by ABC News, the eSafety Commission ruled that both platforms are built mainly for online social media interaction, placing them in the same group as Snapchat, TikTok, YouTube, […]

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]]> Meta AI chat contents to be used to better target ads https://www.marketingtechnews.net/news/meta-ai-chat-contents-to-be-used-to-better-target-ads/ Thu, 02 Oct 2025 12:05:02 +0000 https://www.marketingtechnews.net/?p=114959 Meta is to update its privacy policies so that the company can use interactions with Meta AI to inform the choice of ad placements in Facebook and Instagram feeds. Updates will be presented to users in December as revised terms and conditions that users have to accept to use Meta platforms. Conversations between end-users and […]

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]]> Google Cloud introduces AP2 to secure AI-driven payments https://www.marketingtechnews.net/news/google-cloud-introduces-ap2-to-secure-ai-driven-payments/ Thu, 25 Sep 2025 10:00:00 +0000 https://www.marketingtechnews.net/?p=114936 Google is working with more than 60 partners to shape the future of AI payments. Its cloud division has introduced the Agent Payments Protocol (AP2), a shared framework designed to make agent-led transactions safer and easier across platforms. AP2 extends earlier efforts such as the Agent2Agent (A2A) and Model Context Protocol (MCP). Working alongside existing […]

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]]> Shein fined in Italy over misleading sustainability claims https://www.marketingtechnews.net/news/shein-fined-in-italy-over-misleading-sustainability-claims/ Fri, 08 Aug 2025 08:42:27 +0000 https://www.marketingtechnews.net/?p=114777 Italian regulators have fined Shein €1 million (£870,000) for making unclear and misleading environmental claims about its clothing. This marks the second time in two months that European authorities have taken action against the Chinese fast-fashion company. Italy’s competition agency, AGCM, said messages about sustainability and social responsibility on Shein’s website were sometimes vague and […]

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]]> Meta and TikTok slams Digital Services Act fees as ‘absurd’ and ‘discriminatory’ https://www.marketingtechnews.net/news/digital-services-act-fees-meta-tiktok-challenge/ Thu, 12 Jun 2025 09:04:11 +0000 https://www.marketingtechnews.net/?p=111239 The battle over Europe’s digital regulation has intensified as major tech platforms challenge the Digital Services Act fees imposed by the European Union. On Wednesday, Meta Platforms and ByteDance-owned TikTok brought their cases before the General Court of the EU, arguing that the supervisory fees are disproportionate and based on fundamentally flawed calculations. The core […]

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]]> What marketing can learn from the cryptocurrency exchange sector https://www.marketingtechnews.net/news/what-marketing-can-learn-from-the-cryptocurrency-exchange-sector/ Mon, 19 May 2025 09:09:23 +0000 https://www.marketingtechnews.net/?p=111188 As the cryptocurrency market continues to grow, the way cryptocurrency exchanges advertise themselves is facing significant challenges. With stringent regulations and a lack of user trust, cryptocurrency platforms must navigate a complex landscape to effectively reach their audience. But what can marketers learn from an industry that constantly faces scrutiny and market volatility? For marketing […]

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]]> Social media platforms face fines and criminal prosecution in UK https://www.marketingtechnews.net/news/social-media-platforms-face-fines-and-criminal-prosecution-in-uk/ Wed, 19 Mar 2025 10:31:17 +0000 https://www.marketingtechnews.net/?p=110978 The UK Online Safety Act officially came into force on Monday, March 17, 2025, granting Ofcom extensive new powers to hold social media platforms accountable for illegal content.  Under the landmark legislation, technology companies must take proactive measures to detect and remove harmful material or face penalties of up to £18 million or 10% of […]

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]]> Why marketers must lead on website security to protect the MarTech stack https://www.marketingtechnews.net/news/why-marketers-must-lead-on-website-security-to-protect-the-martech-stack/ Wed, 19 Mar 2025 05:53:00 +0000 https://www.marketingtechnews.net/?p=110949 The long-standing tug-of-war between marketing and IT for control over the MarTech stack has reached a pivotal moment. As businesses increasingly focus on creating hyper-personalised digital experiences, marketers have assumed a dominant role in shaping their technology ecosystems and now control 60% of MarTech purchasing decisions.  While this autonomy enables greater flexibility and speed of […]

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